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Marketing

“Tracking down” the value of your marketing

by Mark Price on February 22, 2011

Are you quantifying the value of Facebook?

by Mark Price on February 7, 2011

Does Sales Care About Your Marketing Program?

by Mark Price on February 2, 2011

The hard truth about acquisition vs. retention

by Mark Price on February 1, 2011

Lessons in customer retention from a chimney sweep

by Mark Price on January 31, 2011

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About Mark Price

Mark Price is Managing Partner of M Squared Group, a consulting firm that specializes in helping clients improve the experience of Best Customers, so they stay longer and buy more.

As a subject matter expert on database marketing and building profitable customer relationships, Mark writes weekly for RetailWire.com and the Minnesota American Marketing Association (AMA) as well. He also speaks at conferences in Minnesota and nationwide.
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Marketing

“Tracking down” the value of your marketing

Are you quantifying the value of Facebook?

Does Sales Care About Your Marketing Program?

The hard truth about acquisition vs. retention

Lessons in customer retention from a chimney sweep

About Mark Price

Search my blog

Blogroll